Ever since its inception, LinkedIn has been constantly evolving and offering its audience newer ways to engage and generate leads. To add to it, LinkedIn has recently a new ‘Creator Mode’ feature that’ll allow the audience to optimise their personal profile for business.

Launched in March 2021, Creator Mode is meticulously created to enable individuals to grow their network by giving them access to special and innovative tools. The features include:

LinkedIn Live – It allows the audience to connect with their followers/audience in real time.

Featured Section – This allows you to highlight posts and external content.

Follow Button – This button lets people follow and see your content without sending an invitation to connect.

Newsletters – This enables you to publish content for subscribers daily, weekly, or monthly.

While there are many perks of the ‘Creator Mode’, the best part is that it only takes a few seconds to set up. Go to your profile, visit the Resources section, and click to enable the ‘Creator Mode’.

This feature is going to change the way we interact with our followers on LinkedIn. Have you enabled this feature yet on your profile? If you need assistance on managing your personal or business Linkedin Page reach Sprout Media!